Serving Up Success in Every Campaign
In the fast-paced worlds of Quick Service Restaurants and Casual Dining, you need a marketing partner who knows their way around the kitchen. The Ward Group crafts media buying strategies for restaurants that is as dynamic and appealing as the menus you serve. Our tailored approach combines industry insights with innovative restaurant advertising to drive customer engagement and boost sales.
With four decades of experience, we’ve been serving up successful restaurant media buying campaigns that deliver results. We’re ready to serve you!
Our Approach to Restaurant Advertising
The QSR and Casual Dining industries require a unique blend of speed, creativity, and precision in marketing a restaurant. Our approach is multifaceted, incorporating a mix of traditional and digital media to ensure maximum reach and impact. We've successfully executed restaurant marketing campaigns across TV, radio, print, digital, out-of-home, and other platforms, always focusing on driving foot traffic and online orders.
Our strategies are not just about reaching audiences; they're about enticing them to experience what your restaurant has to offer—from limited-time offers to new menu item launches to long-time fan favorites. We have the best way to advertise your restaurant and a recipe for success!
A History of Success in Restaurant Advertising
Our track record in QSR and Casual Dining speaks for itself.
We elevate the standard of advertising in the restaurant industry. Our restaurant marketing campaigns involve:
Strategic use of restaurant social media to engage with all demographics
Geotargeted advertising for location-specific promotions
Creative content for digital platforms to drive online interaction
Tailored traditional media placements for local market penetration
“They get it. As a client, you look for partners that can absorb your world and become an extension of your team and your brand. Nothing surprises them; nothing scares them. They were able to quickly get up to speed and deliver the media that was right for our brand. They were honest and real. It wasn't about what they wanted to do; it was about what was right for our brand and needs. And 13 consecutive weeks of positive comps wasn't too bad either!”
Director of Marketing | Pizza Inn
Ready to cook up a storm with your next paid media campaign? Contact The Ward Group today, and let us dish out some innovative and effective restaurant marketing strategies that will keep your customers coming back for more.